How We Generated 15 Leads for Hue Marcom From which 3 Converted all within 2 months
Website: https://huemar.com/
Industry: Marketing
About the client :
Hue Marcom is a marketing communications company that helps brands scale with cost-efficient, end-to-end solutions—from strategy and design to production and global distribution.
With 15+ years of experience and 650+ clients, Hue combines creativity and operational efficiency to deliver consistent, high-quality marketing while reducing costs by up to 70%.
Challenges:
Like many growing companies, Hue Marcom wanted to increase deal flow and acquire high-quality clients consistently.
However:
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Their inbound wasn’t predictable
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Sales pipeline lacked consistency
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Building an in-house outbound team would take months
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They needed faster results without long hiring cycles
Target Audience:
Companies looking to scale their marketing efforts, including:
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Universities and Colleges
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IT companies
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Events & Media Houses
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Healthcare & Pharma
Our Solution:
We implemented a multichannel outbound system designed to consistently generate conversations with the right decision-makers, instead of relying on a single channel.
Here’s what we did:
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Identified the right prospects
We made a list of companies and decision-makers who fit Hue Marcom’s ideal customer profile, so every message went to the right people. -
Sent personalized emails
We didn’t use generic emails. Each message was tailored to the person, their company, and their needs, which helped get better replies. -
Used cold calls along with emails
We didn’t rely on just one channel. We used both email and calls to increase chances of getting a response and starting conversations faster. -
Followed up consistently
We made sure to follow up regularly so no interested lead was missed and conversations kept moving forward. -
Focused on real conversations
Instead of just sending messages, our goal was to start meaningful conversations that could turn into actual business.
Result:
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15 meetings scheduled with decision-makers
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3 conversions closed
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5 high-intent prospects in pipeline
All within 2 months